產品:三思而後行

Source:
Vivek Wadhwa
Http://techcrunch.com
Jul 10, 2010

只是翻譯
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• Hold your team to high standards; don’t settle for products that don’t meet the vision; iterate, iterate, iterate.

當把創新變成產品的時後，千萬不要在品質上妥協，只有不斷的精進，真正的創新產品才會被創造出來

• Be disciplined about which vision to pursue; choose products that have large markets.

從商業(市場)的角度去思考產品

• Discover what’s in customers’ heads, and tackle problems where design is a differentiator.

從顧客舊有的思維中開始，去探究他們的問題(在舊有的思維中)是什麼，並找出設計上的創新。而不是執著在新產品並認為一推出來就會有顧客。

• Work on as few products as possible; keep resources in reserve for experimentation.

集中資源在少量的產品上，並不斷的精進

• Start over (change direction) if you find yourself with a product that’s not working.

彈性的捨棄產品(即使已經開發出來了)，只有不斷的去蕪存菁才能創造出真正被市場接受的產品